Confusing apple

The Australian supermarket chain Woolworths applied for a trademark in August last year. Woolworths’ new logo is a  stylised “W” with a leaf on top, but apparently Apple thinks different (sorry bad pun, couldn’t resist). Apple has decided that it will challenge Woolworths trademark application (via Techgeek). Apple claims that the similarities could potentially confuse the consumer. I can’t see it myself…

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