Today began with a keynote presentation by Barbara Czarniawska. The title of her keynote was â??The Great Challenge of the Context or, the arc of action is always wider than the arc of projectionâ??.
By analysing examples of (mainly) cyberpunk literature and films Prof Czarniawska showed that the context of use is always richer than the context of design. While at the same time showing examples of how designers embed technologies with their stereotypical ideas and values â?? which in turn are demanded by the audience for the artefacts.
Thought provoking and entertaining the talk has created many discussions between conference attendees.